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Grabbing and keeping the public’s attention for the purpose of promoting a product, service or a cause has become a billion dollar business. As fire and emergency medical services struggle to find or maintain its identity in this generation of flux, ...

As happens pretty frequently, I had a fire chief call recently to ask for some advice on what has become a bit of an arresting matter in his volunteer fire department. It appears that a prospective candidate for membership was being ...

I just visited a volunteer fire department’s web site based on a referral from Facebook and was disappointed, if not dismayed, to find that “Recruitment” was listed at number 11 out of 18 options on their site’s sidebar menu. I ...

Has your fire department ever considered conducting a co-op advertising and marketing program for recruiting new volunteers, promoting fire and life safety or just generally good public relations? Maybe you should. Think of the benefits of partnering with a local ...

As I’ve shared previously in “From the Xbox to the Box Alarm” and “Dig In!” — I’m continually conducting my own observational research of the people who are already, or soon will be our replacements in the fire service: GenY. ...

A recent e-mail blast from Fire Chief Magazine included a video interview with a training officer in a combination fire department in Texas where he shared his views on the impact of generational differences in the fire service. While I ...

I recently had the privilege of writing a feature article for Fire-Rescue Magazine outlining the importance of “Making the Citizen-Soldier-Firefighter Connection.” What started out as a vision for a successful joint recruitment project has morphed into a passion to connect ...

SHARED COURTESY OF FASNY and Nell Killoran, Senior Editor, The Volunteer Firefighter [www.FASNY.com and www.abcideabased.com] Images created or modified by FireRECRUITER.com Recruiting and retaining manpower is one of the greatest challenges, if not the greatest challenge, we face in the volunteer ...

OK, maybe that’s not how the song goes, but I have to thank my good friend Bill Schumm over at FireGeezer.com for doing my FireRECRUITER work for me. In his February 17th Morning Lineup features (and updated on February 20th), he discusses and ...

According to this report released at NVFC.org, there were 44,000 fewer volunteer firefighters in 2010 compared to 2009, a reduction of 5.4 percent, according to the U.S. Fire Department Profile Through 2010, an annual report that was recently issued by ...